Why Using a Web Marketing Company Is Beneficial for Your Business

If you’re asking yourself the question about why the use of a web marketing company is beneficial for your business, it might just be time to make the switch.

Outsourcing your web design with a web marketing company who has your best interests at heart is a critical step for any Melbourne business looking to establish a strong and lasting online presence. 

As your local (and Melbourne-based) web marketing company, WMA ensures you receive professional quality and expertise with an added personal touch. With skills that just cannot be matched by the DIY website builders out there. Now, let us tell you why.

Professional is best – we bring a wealth of experience and creativity that DIY builders simply cannot match. We know the ins and outs of design; what users are looking for and the best way to incorporate Search Engine Optimisation (SEO) into the mix.

It’s custom built – we’ll ask you what you want and match it to your wants and needs. Professional web designers like WMA will work to ensure that your website reflects your brand identity and meets your specific business needs.

Working in real time – we work on the same timeline you do and can fix any issues that arise as you need them to be dealt with! We will also support you and update your website as necessary.

The downside to DIY website builders

While they paint themselves in a cost efficient way with a quick and easy set-up. DIY website builders like Go Daddy, Squarespace, Webflow, and Wix – just to name a few – can create problems in the long run.

It’s not just you – DIY platforms have generic website templates. So, all websites built using these templates will have the same navigation structure, layout, and styles.

Limited support – Due to their overseas hosting, there’s no real-time help. So if your website glitches, you may find yourself out of action until you can reach the customer support you need.

You don’t own it – You don’t own the content and you can’t just move your website to someone else if you feel like a change, you’ll have to start the process from scratch.

SEO isn’t as effective – SEO is key in today’s world. A DIY builder doesn’t use SEO as effectively as a purpose built web page which can affect a website’s ability to rank properly on search engines.

Web Marketing Angels can help.

There are several ways to drive traffic to your site. From social media and PR to blogging and event management, WMA will get your name out there. The team are also trained in Google AdWords, so you have a greater chance of appearing on the ‘sponsored’ part of Google search results. You will be seen!

Is it time for you to engage with a web marketing company that’s on the same page as you? Ask us how today.

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