The Wedding & Bride Perth Wedding Expo is set to attract big crowds this summer with the help of their strategic Perth website design.
Running every January at the Claremont Showgrounds, the Wedding & Bride Perth Wedding Expo is one fantastic day dedicated to all things wedding. With some of the best wedding suppliers in Western Australia under one roof, it is a great way for couples and their bridal parties to get inspired and plan their special day.
Aside from the array of exceptional exhibitors, there are also showbags for those who get in early, as well as limited free tickets. Couples can also enter some amazing competitions and snap up some phenomenal deals.
Being part of the biggest bridal expo group in Australia, the Wedding & Bride Perth Wedding Expo needed its own website to help with a targeted marketing strategy. It was important, however, that it still being consistent with the Wedding & Bride brand.
Web Marketing Angels has been working with Wedding & Bride, which is owned by United Media Group (UMG), for some years now. We help with all their marketing, from website and social media management to event promotion at their expos.
Brand consistency is key…
The Perth Wedding Expo website carries the Wedding & Bride branding, but with a different colour palette. The WA Wedding Expo website is in gorgeous, muted blue-purple hues, while its Melbourne counterpart is in yellow tones.
The website has an Exhibitors page that contains all exhibitors on the day and a Contact page. It also features a page where visitors to the site can purchase magazines online. In addition, they ca subscribe to the mailing list and find the venue easily with integrated maps.
New to the website, in light of recent times, are links to the Expo’s COVID-Safe Plan.